How HornHub Shifted Gears in its Latest Stellar Voice Announcement

HornHub.finance
8 min readNov 15, 2021

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The world of cryptocurrency is as exciting as it is volatile. Down in the trenches of DeFi, projects jostle for space and the chance to prove their legitimacy above all others to potential investors. It’s tough business and many good projects fade into obscurity because they A) don’t know how to implement their ideas, B) don’t inform their community enough of their milestones, leading to them losing faith and sell, or C) some combination of A and B. Fortunately HornHub, which looks set to be the most exciting and revolutionary fan content creation project in crypto consistently pulls out the stops to aid their growth, and keeps their community in the loop at all times.

In their latest Voice Chat Announcement hosted on Sunday 14th November, the HHUB team once again wowed investors with an exciting hour-long example of showmanship, mixed with a healthy dose of honesty and transparency. This openness, mixed with a few rabbits being pulled out the hat was reflected immediately in the chart, with the project growing its Market Cap 4 million in the few hours after the session.

So what was discussed?

The announcement VC was once again hosted by one of the project founders Bull, but interestingly he was now joined by new arrival, Stuart, AKA the Wordsmith. The British writer was officially introduced for the first time, whilst Bull outlined his impressive credentials, which include 6 published novels and thousands of articles written for major tech companies and websites. Erudite and well-spoken (everyone loves a Brit!), he went down a storm with the community, in part because he was able to share some exciting news about the project. Firstly was how the Telegram will now be having a scheduled voice chat every Friday that Stuart himself will be joining Bull on. He explained how they will be fun and informal with music and entertainment, while giving the community lots of juicy new information to keep them in the know.

Bull then jumped in to share how HornHub will now also be having a dedicated ‘GIF day’ on Fridays. The project has thus far not allowed any GIF content on the Telegram community to remain professional to new investors. However, the team listened to feedback from members who want to have a little fun sometimes, and it was agreed that as long as the content is SFW, then Fridays will be the day that they can let loose! Stuart chimed in with how they will also be adding more interactive elements into the chat, such as bi-monthly polls and community feedback sessions.

However, where Stuart really got the community charged was when he revealed that had been hard at work behind the scenes with the team, producing press releases that are due to go out to over 120 different global websites. This will include the big player sites like Yahoo Finance, Business Insider, CNN, CBC and Benzinga, and give massive exposure to the project. He then went on to say how he is trying to get a featured article listed in the holy grail of news outlets, Bloomberg. Given that the website draws in over 20 million active unique visits a month, it was with good reason that everyone got quite excited.

Bull and Stuart continued to discuss exciting news for the project, which included a reveal about a cool new NFT calendar, which will start January and be broken 12 parts that can be collected to form the entire set. There will be New York billboards too, advertising campaigns with numerous investment communities, including the extremely popular Satoshi Street Bets, Binance 8 community (a large and wealthy group of blue chip investors), Banana Talks (which will help the project encourage in more Asian investors), and a fast growing investment group, DeFi Ape Calls.

The tempo slowed a little as Bull took a moment to address the yield farming request. As always he was open and transparent, and explained how it is still in the planning stage, as the team are still figuring the best way to engineer it so that it benefits all. He explained how it isn’t just a simple case of injecting BNB into the liquidity pool, but rather a complex equation that needs to balance the injected liquidity with the yield farming, as getting it wrong could crash the entire project. Everyone listening understood, and was appreciative of the need for the team to take their time so they can get it all perfect.

Stuart then jumped back in to reveal how a dedicated Social Media Company will be taking over the project’s social media accounts, including Facebook, Instagram and Twitter to ensure maximum exposure, as well as loaning the project’s media team some GFX developers to allow growth to accelerate. Bull — with full transparency — then explained how there was a slight delay of a week in revealing the platform to the community as one of the developers had been experiencing some personal problems. However, with the addition of new GFX developers, things will quickly get back on track.

Bull and Stuart then carried on talking informally for a moment before Stuart had to shoot off, as an exciting new press release enquiry had been sent though, so Bull took the reins to handle community questions.

Some great questions came in from the community, of which they were ordered into ones written on the chat followed by live. The first was from a major investor, who wanted to know how many currencies would be available for Fiat purchasing on the platform (USD and Euros etc) and whether the website would offer the exchange rates or it would be done by the bank card providers themselves. It was a simple and easy answer for Bull, who explained that the main currency on the platform would be USD and the bank providers would handle the exchange.

Another good question was whether there would be 24/7 streaming from specific content creators (Talents) or only at specific times of the day. The simple answer was that it would indeed be possible to have 24/7 access, depending on the Talent’s personal preferences, and specific interactions would be decided between the fan and the content creator directly.

A big question was if a customer purchased tokens on the platform, how it would benefit investors on the back end. The answer was exciting as it showed the incredible potential of the project. Bull explained that when a fan spends money, the majority goes directly to the talent, while the remaining small percentage fee is broken down to feed marketing, directly inject into the liquidity pool to increase stability, and lastly buy and burn a small percentage of circulating tokens to increase the price floor. If the latter happens consistently, the value of the project will undoubtably rocket as the smaller supply will dramatically increase value. Bull then directly tackled a concern from an investor, who suggested directly injecting BNB into the liquidity pool as waiting for staking would take too long and cause missed growth opportunity. Again Bull was incredibly open, and agreed, explaining how the team will be putting in between 25–50 BNB, which will be done in the coming weeks.

Bull then opened up the floor to the voice chat members. First up was Bryan who had a question about Coin Market Cap and Coin Gecko and whether there had been any news on listings. Bull explained how in typical fashion, there is no feedback from either CMC or CG, but rather it’s just a case of waking up one morning and finding the project has been listed! Next up was George, who asked if the project was still on track with the beta platform launch on November 30th, which Bull was happy to answer is still very much the case. He then explained how it will be around 150 members from the community who will get to test it out when the time comes.

Bull then gave another quick update that revealed around fifteen fully trained mods will shortly be entering the project, to keep the chat going 24/7. There was even discussion of having an around the clock voice chat going, so at any time an investor has a question they can enter the Telegram, hop onto the voice chat and get their answer without any delay. Expectedly, this went down an absolute storm with the community!

Popular musician and now HornHub marketing lead Fadi KOD then came into the chat to speak with Bryan again about the future of the project and how the exciting growth of it will be capitalised on as it goes. He also gave further clarity how Elevate Media will be dynamically engaging with HHUB’s social media platforms in unique ways that will get a lot of people talking about the project.

Going back to the telegram written questions, another big investor wanted to know whether there would be any marketing for the beta launch. Bull explained how there would be a small amount used, however the big marketing would be saved for the actual release of the platform, when there would be multiple thousands of dollars invested, to ensure that coverage goes global. He also explained that — without giving an exact number — there would be well over 100 models ready to beta test the platform in time for release.

Bull then spoke with the Crypto Analyst. The investor asked about Dex Tools and how it could be utilised to aid the project. Bull explained how they have reached out to Dex Tools to apply for the ‘magic button’ which is a top left banner placement on the website which anyone using it would be able to immediately see and click it to get right to the HornHub chart. He went on to describe how it is very popular, so does take time to get listed but that it is very much in process. In addition, Bull explained how the project will be doing NFT airdrops as part of their growing number of fun giveaways.

There were a few other great questions and suggestions — one again from day 1 investor Bryan, who had the great idea of having a large scale competition that would see the winner getting a huge number of HHUB tokens, but would require a 2BNB minimum buy-in to partake. Bull and project lead Rocco liked the idea so much that they took note of it, and it could potentially be implemented in the future. Another suggestion was to move the VC to Twitch or YouTube, which the team are already starting to implement. Lastly there was a question about anti sex trafficking donations, (which the team take very seriously). Bull explained how Fadi KOD will be the one doing the donation of around $5,000 live to the chosen charity soon, which the community will help decide on. Bull then finished off the fantastic questions section of the announcement to once again thank the community for their constant support.

Horbhub has proven popular among its investors for its consistency with exceeding expectations, hitting all its milestones and keeping all of its promises, whilst remaining open and transparent at all times. With these types of ethics and a bright future ahead, it seems to be merely a matter of time before the project achieves their goals of becoming the most successful content creation platforms in the history of DeFi.

If you would like to know more about HornHub then visit their website at https://www.hornhub.finance/ or visit their official Telegram group at https://t.me/HHUBfinance

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HornHub.finance
HornHub.finance

Written by HornHub.finance

A DeFi Marketplace allowing actors and artists to publish and trade their content securely while protecting them against fraud and theft.

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